Deep Obssesion are a Eurodance-styled New Zealand group who hold the distinction within New Zealand chart history of having their first three singles reach number one; a feat thus far only matched by Scribe (2).
Formed under the name Insight in 1997 by producer Michael Lloyd (2) and producer/songwriter Christopher Banks, with singers Zara and Vanessa Kelly, Deep Obsession were the first unsigned New Zealand group to receive widespread commercial radioplay when a demo recording of their first single, “Lost In Love” (a cover version of a song by Air Supply), was picked up by the nationwide ZM network. They were, in turn, the first New Zealand group to sign with Universal Music, after airplay of the demo brought them to the attention of several major record labels. When “Lost In Love” was remixed by Malcolm Welsford and released in late 1998, it went to number #1 on the New Zealand singles chart. The next two singles, “Cold” and “One & Only”, also went to number #1. A full length album, “Infinity”, was recorded, with artwork and promotion that focused on Zara and Vanessa’s blond bombshell clubber image; relatively unique in New Zealand marketing at the time. “Infinity” was released in 1999 and went to number #8 on the New Zealand charts.
In 1999, following the release of “Infinity”, Christopher Banks left the group, and in 2002, Vanessa Kelly did likewise. Vanessa’s replacement was the equally blond Charlie, and two more singles were released in New Zealand from a proposed second album that is yet to materialise. “Miracles” reached #34 in 2003, while “I Am” (co-produced by now-UK based original Deep Obsession producer Michael Lloyd (2)) did not chart.
Formed under the name Insight in 1997 by producer Michael Lloyd (2) and producer/songwriter Christopher Banks, with singers Zara and Vanessa Kelly, Deep Obsession were the first unsigned New Zealand group to receive widespread commercial radioplay when a demo recording of their first single, “Lost In Love” (a cover version of a song by Air Supply), was picked up by the nationwide ZM network. They were, in turn, the first New Zealand group to sign with Universal Music, after airplay of the demo brought them to the attention of several major record labels. When “Lost In Love” was remixed by Malcolm Welsford and released in late 1998, it went to number #1 on the New Zealand singles chart. The next two singles, “Cold” and “One & Only”, also went to number #1. A full length album, “Infinity”, was recorded, with artwork and promotion that focused on Zara and Vanessa’s blond bombshell clubber image; relatively unique in New Zealand marketing at the time. “Infinity” was released in 1999 and went to number #8 on the New Zealand charts.
In 1999, following the release of “Infinity”, Christopher Banks left the group, and in 2002, Vanessa Kelly did likewise. Vanessa’s replacement was the equally blond Charlie, and two more singles were released in New Zealand from a proposed second album that is yet to materialise. “Miracles” reached #34 in 2003, while “I Am” (co-produced by now-UK based original Deep Obsession producer Michael Lloyd (2)) did not chart.