USSR state label, founded in 1964. It was the only label existing during that time, but ceased to exist when the USSR fell apart, and now revived again.
Export releases were shipped with full color sleeves and at least English translation, copies sold domestically have generic paper sleeves.

The label is also known as Melody, Melodia or Melodiya.

LC 6969

Attention: Some older records have a '33' in front of the cat# on the labels and in matrix etchings. This is NOT part of the Cat.No. and almost always absent on the covers. Records that come without cover of course only list the Cat.No. with the 33, however, compare it with records that do have sleeves.

MANUFACTURERS
It is HIGHLY recommended to provide manufacturer info in the Notes
USSR manufacturing variations always have different label design, so eligible to database as separate entries. They also have more or less different backcovers, often different year, sometimes slightly different cat.number and even sometimes slightly different front cover.

Manufacturer can be found on the label, right below МЕЛОДИЯ.
Here are possible suggestions:

АПРЕЛЕВСКИЙ ОРДЕНА ЛЕНИНА ЗАВОД
ЛЕНИНГРАДСКИЙ ЗАВОД ГРАМПЛАСТИНОК
РИЖСКИЙ ЗАВОД ГРАМПЛАСТИНОК (or)
РИЖСКИЙ ОРДЕНА «ЗНАК ПОЧЕТА» ЗАВОД ГРАМПЛАСТИНОК
МОСКОВСКИЙ ОПЫТНЫЙ ЗАВОД «ГРАМЗАПИСЬ» (or) МОЗ «ГРАМЗАПИСЬ»
ТБИЛИССКАЯ СТУДИЯ ГРАМЗАПИСИ
ТАШКЕНТСКИЙ ЗАВОД им. М.Т.ТАШМУХАМЕДОВА

If you see your release is already in database but without manufacturer info and pictures it is recommended to ask first original submitter to add this information instead of quick "converting" to your version.