Independent psychedelic trance label based in Örebro, Sweden. Founded in 2004 by Alex Örtegren and Dennis the Menace.

The name alludes to what could be seen as a paradox, devils engaging in social entrepreneurship, donating revenues to charity. Thus, the name symbolises the on-going struggle between dark and light, night and day, the interaction between yin and yang, a process which at its core is intrinsic to nature and life.

Distributed by Wirikuta Distribution (worldwide) and Saiko Sounds (Japan).