Natural Media was founded by Gurtz in December 2005 as a platform of creation and diffusion of argentinian and international multimedia works artists. It focuses on electronic music and video art without excluding other expressions like digital animation, electroacustic music, sound toys, net art, and other multimedia experiments. Textures, sounds, colors, organics forms, fractal objects, contractions and dispersions are the topics that they propose as a way to a natural work of art into this digital era. Works are free for download but are protected under a C.C. license.