Tall Poppies is a non-profit Australian record company which promotes Australian composers, musicians, graphic artists and poets. Founded in 1991, it was the first company in Australia to focus on the recording of solo and chamber music, with an emphasis on standard repertoire. Tall Poppies is run by Belinda Webster, herself a musician and recording producer. All recording artists have input into, and control over what they record and how they are presented. The name refers to the tall poppy syndrome in Australia, whereby the conspicuously successful are often "cut down" by those less talented. Tall Poppies Records aims to attack this attitude head on.