Syntifik (pronounced Scientific) has experienced quite a lot in the last year. His first single, the catchy “The Arrival”, burned up T.O. radio during the 2nd quarter of 2002 and earned him a spot on Flow 93.5 “Blazin New Joints” charts one week after its commercial release. He followed that up with the 2nd single, “Trickin”. The DJ Serious produced track has made a big splash, helping to shake-off the sophomore jinx that usually comes with the follow-up single. His soon to be finished E.P., “The World I Live In”, has already received distribution with one of the hottest indies doing it right now, 'nuff Entertainment. Combine that with grants from both Factor and Videofact and you've got a pretty good rookie campaign for the young rapper.
“The Arrival”, produced by Soze out of the Hustlemann crew, spending a few months in rotation on Toronto's Flow 93.5 and at its peak was one of the stations most highly requested Canadian tracks. Syntifik's flow and charisma matched perfectly with featured artist Diamond's smooth and precise vocals. That was the single that put the city on notice, Syntifik was a player in the rap game.
With the distribution of his 1000 CD's on the Street promotion wrapping up in August of 2002, Tifik prepared his second single, the DJ Serious produced “Trickin”, for the fall. The catchy hook and addictive beat made the song a sure shot hit. Just ask DJ Mastermind who said, "If “Trickin” was any indication about this young MC's talents - the country needs to watch out!!!!"
Heads got the message, as “Trickin'” can still be heard in primetime on major radio's hottest shows across the country.
“Sparkling Diamonds”, the lead single from the EP, is the first video for Tifik. This song sees the emcee spitting some “jewels for the young brothas”, a departure from his early radio songs. “The World I Live In” finds Tifik doing that a lot. On the album he takes a very serious approach to, not only making a much focused record, but also using it as a medium to drop knowledge on the youth.
Tifik's College and University campus show, “The Arrival Tour”, is back again for 2003. After closing 10 dates last year in Ontario, the tours producer, SEMS Entertainment, is looking to go countrywide this year. "I'm looking forward to going out and doing Syntifik", says the versatile emcee, "it gives me a chance to expand my fan base outside the city."
Being a part of 13 Ronin, an independent hip-hop crew in the city, Syntifik knows that a strong team, and not one man, is what build greatness. "We have no weak links at all" he said, "The whole team is strong".
Now the plan of attack now is to keep making music that the whole city feels. "Were just going to keep flooding the city with the hottest hip-hop out there", says Shabby, of 13 Ronin, "we're not attempting to be hard for the sake of mass appeal, were coming hard because Tifik speaks the truth and he needs to be heard, period."