Cher Lloyd (born 28 July 1993) is an English singer-songwriter, rapper and model. Lloyd rose to fame when she finished fourth in the seventh series of The X Factor. Shortly afterwards, Lloyd was signed to Syco Music.

With 5 Top 10 singles and countless nods from international awards shows including MTV’s Europe Music Awards, VMA’s, Radio Disney Music Awards, Young Hollywood Awards, Teen Choice Awards and many more, since her breakout on the hit TV show X-Factor, Cher Lloyd has traversed the globe and has collaborated and shared the staged with some of the world’s biggest pop artists from Taylor Swift, Demi Lovato, One Direction, T.I and Will.I.Am.