The Tough Alliance

Profile:
Also called TTA was a Swedish music group from Gothenburg, that played electronic pop. The group was formed in 2001 and consisted of childhood friends Henning Fürst and Eric Berglund (both born in 1981), who defy that they have become known as "Gothenburgers" are not from Gothenburg but from Onsala in Kungsbacka municipality in Halland. The Tough Alliance initially released their records on the record company Service, but then started their own record company Sincerely Yours (named after a song by the embassy). TTA split in 2009 and Eric Berglund started the solo project CEO.
The group released three EPs, Make It Happen (2004), Holiday (2004) and New Waves (2006), and three full-length albums, The New School (2005), Escaping Your Ambitions (2006) and A New Chance (2007) . Their concerts caused some attention due to short playing time, drunken performance and a repeated and clear use of play.
The band's aesthetics have been strongly influenced by the Situationist International, a radical French left-wing group operating during the 1960s and 1970s. One of the group's foremost theorists, Guy Debord, is sampled at the beginning of the song "Koka-Kola Veins".
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TTA

Albums

SERV019 The Tough Alliance - The New School album art The Tough Alliance The New School (Album) Service SERV019 Sweden 2005 Sell This Version
YOURS0016 The Tough Alliance - Escaping Your Ambitions album art The Tough Alliance Escaping Your Ambitions (Album) Sincerely Yours YOURS0016 Sweden 2006 Sell This Version
YOURS0045 The Tough Alliance - A New Chance album art The Tough Alliance A New Chance (Album) Sincerely Yours YOURS0045 Sweden 2007 Sell This Version

Singles & EPs

SERV017 The Tough Alliance - Holiday album art The Tough Alliance Holiday(CD, Single) Service SERV017 Sweden 2004 Sell This Version
SERV013 The Tough Alliance - Make It Happen album art The Tough Alliance Make It Happen(CD, EP) Service SERV013 Sweden 2004 Sell This Version
YOURS0009 The Tough Alliance - New Waves album art The Tough Alliance New Waves (EP) Sincerely Yours YOURS0009 Sweden 2006 Sell This Version
YOURS0038 The Tough Alliance - First Class Riot album art The Tough Alliance First Class Riot(7", Single) Sincerely Yours YOURS0038 Sweden 2007 Sell This Version
YOURS0089, MODVL103 The Tough Alliance - Neo Violence album art The Tough Alliance Neo Violence (Single) Sincerely Yours, Modular Recordings YOURS0089, MODVL103 UK 2008 Sell This Version
YOURS0095 The Tough Alliance - Prison Break album art The Tough Alliance Prison Break(6xFile, MP3, EP, 320) Sincerely Yours YOURS0095 Sweden 2008

Compilations

YOURS0229 The Tough Alliance - Make It Happen / Holiday album art The Tough Alliance Make It Happen / Holiday(LP, Album, Comp) Sincerely Yours YOURS0229 Sweden 2015 Sell This Version

Miscellaneous

YOURS0004 The Tough Alliance - Now That's What I Call Indulgence album art TTA* Now That's What I Call Indulgence(File, MP3) Sincerely Yours YOURS0004 Sweden 2005
YOURS0053 The Tough Alliance - Taken Too Young album art TTA* Taken Too Young(File, MP3) Sincerely Yours YOURS0053 Sweden 2007