Loren worked at ground-breaking Chicago House label DJ International (Tyree Cooper, Joe Smooth, Fast Eddie, etc.) He uses that knowledge today for MC gigs, adding his vocals skills to the usual "hosting" required for the job. He is also involved in projects not only as a vocalist, but also as a composer, producer and sound engineer.
Loren came to Europe in the early 90's, and toured extensively thru Europe, both with his own projects, and as a backup musician & singer for international recording artists. He has worked live on stage for artists such as Zucchero, Eddie Floyd ("Knock On Wood"), Celine Dion, Rufus Thomas, Craig David and others.
He has also appeared often on international, national & local television broadcasts thru-out Europe --- ARD, ZDF & RTL (Germany); TVE (Spain); DRS (Switzerland); NBC-Giga (Europe-wide); video airplay on MTV Europe; appearance in Italy, Holland & Eastern Europe; and numerous television interviews thru-out Europe.
In addition to his work as a recording artist and live performer, Loren now does music and sound design for filmmaker Patricio Estay on the upcoming series of films "SOS Earth and Blue Planet."
He is currently based in Florence, Italy.