Roquel Davis

Profile:
Roquel Davis (born July 11, 1932, Detroit, Michigan, USA – died September 2, 2004, New Rochelle, New York, USA) also known as Billy Davis (2) was an American songwriter, record producer, and singer. Davis was also known as a writer/producer of commercial jingles, most famously for Coca-Cola. He also used the pseudonym Tyran Carlo on writing credits.

Early in his career in Detroit, Davis sang and wrote with an early version of the Four Tops called "The Four Aims", which included his cousin Lawrence Payton. In the late-1950s, he collaborated with Berry Gordy, the Motown Records founder, to write a number of hit songs for Jackie Wilson. The most notable of these was "Lonely Teardrops", written by Davis, Gordy, and Gordy's sister Gwen, who was Davis's girlfriend at the time. Davis and Gwen Gordy later founded Anna Records, which was the distributor of the early singles from Berry Gordy's newly formed Tamla label. The two also wrote "Reet Petite" for Wilson, which was a Top 10 hit for the singer in the UK and later topped the British charts in 1986 when re-released. Another success for the two was Marv Johnson's major hit in 1959, "You Got What It Takes / Don't Leave Me" (#2 R&B, #10 pop), as the two continued to work together.

In the early 1960's, Davis left Detroit and moved to Chess Records in Chicago, after being persuaded by label owner, Leonard Chess to take charge of the A&R and creative departments, bringing in and supervising in-house songwriters, arrangers and producers, who were aiming now at the soul and crossover pop markets. During this period, he wrote and produced for many artists, including Etta James, The Dells, Billy Stewart, Little Milton, Jackie Ross, Mitty Collier and Fontella Bass, whose 1965 single, "Rescue Me" was Davis' biggest hit (#1 R&B, #4 pop).

Davis quit Chess towards the end of 1968, some months before the record company was eventually sold, with his success at the label gaining him a position writing and producing jingles at the McCann-Erickson advertising agency in New York City. He eventually rose to Senior Vice-President and Music Director. While at McCann-Erickson, Davis's primary client was The Coca-Cola Company, for which he produced the famous jingle "I'd Like to Teach the World to Sing (In Perfect Harmony)", used in a 1971 Coca-Cola television advertisement. He also produced other jingles such as "It's the Real Thing", "Things Go Better With Coke" and "Country Sunshine" for Coca-Cola (with country singer Dottie West, who recorded the song), and "If You've Got the Time" for Miller Beer.

Davis died of natural causes in New Rochelle, New York in September 2004. He was 72 years old.
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Artist

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Instruments & Performance

81178 Rockin' At The Hops — Roquel Davis Chuck Berry Chuck Berry - Rockin' At The Hops (Album) State Of Art (2) 81178 US 2017 Sell This Version
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3408166 The Father Of Rock — Roquel Davis Chuck Berry Say You'll Be Mine and 1 more… Chuck Berry - The Father Of Rock(LP, Album, Comp) Wagram Music S.A.S. 3408166 France 2022 Sell This Version
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Writing & Arrangement

1623 Kiss Me Baby / Could It Be You — Roquel Davis The Four Tops* The Four Tops* - Kiss Me Baby / Could It Be You (Single) Chess 1623 US 1956 Sell This Version
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F-746 Clay Idol / A Kiss From Your Lips — Roquel Davis Dick* And Jerr* With Dan Belloc And His Orchestra A Kiss From Your Lips (as Davis) Dick* And Jerr* With Dan Belloc And His Orchestra - Clay Idol / A Kiss From Your Lips(7") Fraternity Records F-746 US 1956 Sell This Version
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1629 When I'm With You / See Saw — Roquel Davis The Moonglows See Saw (as Davis) The Moonglows - When I'm With You / See Saw (Single) Chess 1629 US 1956 Sell This Version
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837 A Kiss From Your Lips / Get With It — Roquel Davis Flamingos* A Kiss From Your Lips (as Davis) Flamingos* - A Kiss From Your Lips / Get With It (Single) Checker 837 US 1956 Sell This Version
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9-61721 See-Saw — Roquel Davis Don Cornell See-Saw Don Cornell - See-Saw (Single) Coral 9-61721 US 1957 Sell This Version
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HA-E 2140, HA-E.2140 Bobby Darin — Roquel Davis Bobby Darin Actions Speak Louder Than Words (as Davis) Bobby Darin - Bobby Darin (Album) London Records, London Records HA-E 2140, HA-E.2140 UK 1958 Sell This Version
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BL 54042 He's So Fine — Roquel Davis Jackie Wilson Etcetera (as Roquet Davis) Jackie Wilson - He's So Fine (Album) Brunswick BL 54042 US 1958 Sell This Version
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none Let George Do It — Roquel Davis Jackie Wilson Jackie Wilson - Let George Do It(7", Promo) Not On Label none US 1958 Sell This Version
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5295 Share Your Love / Gimme What You Got — Roquel Davis Penny & The Eko's Penny & The Eko's - Share Your Love / Gimme What You Got(7", Single, Promo) Argo (6) 5295 US 1958 Sell This Version
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RE 5056 Plain Jane / Brand New House / While I'm Gone / Actions Speak Louder Than Words — Roquel Davis Bobby Darin Actions Speak Louder Than Words (as Davis) Bobby Darin - Plain Jane / Brand New House / While I'm Gone / Actions Speak Louder Than Words(7", EP) London Records RE 5056 Sweden 1958 Sell This Version
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B-1104 You Know What To Do / Never More — Roquel Davis Bob Kayli Bob Kayli - You Know What To Do / Never More(7", Promo) Anna Records B-1104 US 1959 Sell This Version
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MT 54021, MT 54022 Let's Rock / Do The Very Best You Can — Roquel Davis Barrett Strong Barrett Strong - Let's Rock / Do The Very Best You Can (Single) Tamla, Tamla MT 54021, MT 54022 US 1959 Sell This Version
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W2008 Gold Hits — Roquel Davis Various A Kiss From Your Lips (as Davis) Various - Gold Hits (Comp) Warwick W2008 US 1959 Sell This Version
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45-HL-1599 You Got What It Takes / Don't Leave Me — Roquel Davis Marv Johnson You Got What It Takes (as R. Davis) Marv Johnson - You Got What It Takes / Don't Leave Me (Single) United Artists Records 45-HL-1599 Australia 1959 Sell This Version
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45-HLM 8998 The Hunch / Hot Cross Buns — Roquel Davis Paul Gayten Hot Cross Buns (as Davis) Paul Gayten - The Hunch / Hot Cross Buns (Single) Anna Records 45-HLM 8998 UK 1959 Sell This Version
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UA 172 Merry-Go-Round — Roquel Davis Eddie Holland* It Moves Me (as R. Davis) Eddie Holland* - Merry-Go-Round (Single) United Artists Records UA 172 US 1959 Sell This Version
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V-1002 Believe Me / You And I — Roquel Davis Little David Bush Little David Bush - Believe Me / You And I(7", Single, Mono) Vega (3) V-1002 US 1959 Sell This Version
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2201 Vacation Time / For Eternity — Roquel Davis Bryan Brent And The Cut Outs Vacation Time (as R. Davis) Bryan Brent And The Cut Outs - Vacation Time / For Eternity(7", Single, Mono) Penny Records (4) 2201 US 1959 Sell This Version
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A-101 Oops I'm Sorry / Hope And Pray — Roquel Davis Voice Masters (2) Voice Masters (2) - Oops I'm Sorry / Hope And Pray(7", Single) Anna Records A-101 US 1959 Sell This Version
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102 Needed — Roquel Davis The Voice Masters* The Voice Masters* - Needed(7", Single) Anna Records 102 US 1959 Sell This Version
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A-1105 All I Want Is You / Take Me Back (I Was Wrong) — Roquel Davis Wreg Tracey Take Me Back (I Was Wrong) (as Rogvel Davis) and 1 more… Wreg Tracey - All I Want Is You / Take Me Back (I Was Wrong)(7", Single, Promo) Anna Records A-1105 US 1959 Sell This Version
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A-1103 Hit And Run Away Love / Advertising For Love — Roquel Davis The Hill Sisters Hit And Run Away Love (as R. Davis) and 1 more… The Hill Sisters - Hit And Run Away Love / Advertising For Love(7") Anna Records A-1103 US 1959 Sell This Version
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1115 Hurry Up And Marry Me / Do You Want To See My Baby — Roquel Davis Herman Griffin And The Mello-Dees Herman Griffin And The Mello-Dees - Hurry Up And Marry Me / Do You Want To See My Baby (Single) Anna Records 1115 US 1960 Sell This Version