Blueprint was founded in 1996 by James Ruskin and Richard Polson who recorded the label's first release as Outline.

The first few releases came in quick succession and immediately had an impact on the techno scene, during an era when dancefloor techno was suffering a drought of fresh artists. A chance meeting led to the second release on the label being Oliver Ho's debut. Since then the artist roster has been largely centred around the work of those 3 artists, although Polson's later contributions have been as one half of The 65D Mavericks alongside his current production partner Nick Dunton. Surgeon has also made an appearance.

Ruskin also run's Blueprint's sublabel, Coda Records.