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Videos (14)


GorillazThe Now Now

Label:Parlophone – 0190295643430
CD, Album
Genre:Electronic, Hip Hop, Funk / Soul
Style:Electro, Synth-pop, Funk, Hip Hop


Performer, Guitar, FeaturingGeorge Benson
Featuring [Featured Vocals]Jamie Principle, Snoop Dogg
PercussionKarl Vanden Bossche*
BassJunior Dan
Vocals [Additional]Abra (5)
7Lake Zurich4:12
8Magic City
Guitar [Additional]Graham Coxon
9Fire Flies3:53
10One Percent2:21
11Souk Eye4:34

Companies, etc.



Made in the EU
Comes in regular jewelcase with sticker on shrinkwrap.
Package includes 12-page booklet on glossy art paper featuring front cover, artworks and credits.

Track 1 Published by Triangle Music (2) (BMI) administered by Songs Of Kobalt Music Publishing (BMI)
Track 3 Demo recorded at Modrian Hotel, West Hollywood, California; Published by My Own Chit Publishing/EMI Blackwood Music Inc. (BMI); Datlilgirlmusic ASCAP
Track 4 Demo recorded at Raphael Hotel, Kansas City, Missouri
Track 6 Demo recorded at Knob Hill Inn, Ketchum Idaho
Track 7 Demo recorded at Marriott Hotel, Zurich
Track 8 Demo recorded at Delano South Beach, Miami, Florida
Track 10 Demo recorded at Marriott Hotel, Zurich
Track 11 Demo recorded at Modrian Hotel, West Hollywood, California

Some retailers give a set of 5 cardboard postcards with the CD.

Barcode and Other Identifiers

  • Barcode (Scanned): 0190295643430
  • Rights Society: GEMA/MCPS
  • Label Code: LC30419
  • Matrix / Runout (Variants 1 & 2 & 3): 0190295643430 AI30162-01 manufactured by optimal media GmbH
  • Mastering SID Code (Variants 1 & 2 & 3): IFPI L578
  • Mould SID Code (Variant 1): IFPI 9744
  • Mould SID Code (Variant 2): IFPI 9710
  • Mould SID Code (Variant 3): IFPI 9702

Other Versions (5 of 24)View All

Title (Format)LabelCat#CountryYear
The Now Now (LP, Album)Parlophone0190295643423UK, Europe & US2018
The Now Now (CD, Album)Warner Bros. Records, Parlophone2-572304US2018
The Now Now (Cassette, Album, Limited Edition)Parlophone0190295600150UK2018
New Submission
The Now Now (CD, Album)ParlophoneWPCR-18062Japan2018
The Now Now (CD, Album)Parlophone9029564343Australia2018


josejulianmoregar777's profile picture
Es una álbum que cabe en ser muy dedicado y también hecho con mucho amor, en mi opinión no veía muchas ancias por este álbum pero meses de que salio me sentí completa,mente diferente una melodía simbólica en el tema de la musica actual, quizá no sea el mas éxito o el mas interesante, pero eso si el que mas dedicatoria le dio damon albarn por si puesto hablando de las canciones que son 11 no tengo problema, pues en mi opinión son muy buenas, con un poco de problema que tengo es en que alguna canciones no tienen coro, sino melodía, pero si te gusta lo experimental y lo transediente te va a encantar. A continuación les daré mi lista desde la canción mas buena hasta la menos excelente:
(Recuerda que esto es mi opinión)
2-fire flies
3-magic city
6-souk eye
8-one percent
11-lake zurich
Calificación del álbum
DevilDinosaur's profile picture
Now, don’t get me wrong here - I’ve been a huge Gorillaz fan since the project’s inception and have followed it eagerly since, but this album is just disappointing.
The album overall, from the imagery to the music itself, has a very strong hipster vibe. It’s aiming for a more 80s electronic sound (sorry, I mean “aesthetic”), which of course isn’t a bad thing in itself, it just smacks of trying to sound ‘cool’ instead of just actually being cool.
Humility was a promising single, and that along with Tranz and Hollywood are album highlights. However, the rest of the tracks are totally forgettable. In fact, the album seems to end just as it was about to get interesting again.
Sonically, it doesn’t sound good at all. It’s mixed to emphasise the lower frequencies (i.e. it’s way too bassy) to such an extent that the songs themselves are too quiet and become overwhelmed by the bass.
The best thing I can say about it is that it’s nice to hear 2D/Damon (you know, the lead singer) on vocals again - ‘Plastic Beach’ suffered from too many features and ‘Humanz’ was major overkill.

Gorillaz are clearly one of those artists where each album they release is never able to match the previous one. As much as I hate to be ‘that guy’ who says “But it’s not as good as their early stuff”, it’s true.
In recent years, Damon Albarn has seemed to value quantity over quality, releasing ‘Humanz’ and ‘The Now Now’ in consecutive years (and this has been marketed as a major album, as opposed to a ‘G-Sides’ or ‘The Fall’ style stop-gap). It is in stark contrast to when he would spend a few years at a time creating genre-defying game-changers like ‘Gorillaz’ or ‘Demon Days’. Since then, he has been busying himself with an ever-growing list of side-projects, not giving himself the chance to put any kind of care and attention to any particular one.
From ‘Plastic Beach’ onwards, he is always sure to mention how each album he records always has a few more albums worth of outtakes, but would never release any of it as a G/D-Sides style release. Now I’m starting to see why.

…Or perhaps, we should just #FreeMurdoc ;)
jovdv's profile picture
No 5 cards here. Mine was ordered directly from the gorillaz online-store.