The Sugar Bears*Presenting The Sugar Bears

Label:Big Tree Records – BTS 2009
Vinyl, LP, Album, Allentown Pressing
Genre:Rock, Pop


A1Happiness Train
Written-ByMichael McGinnis
A2All Of My Life
Written-ByKim Carnes
A3Right On
Written-ByBaker Knight
A4Feather Balloon
Written-ByKim Carnes
A5Kinda Friendly Things
Written-ByMike Settle
A6Love You've Been A Long Time Coming
Written-ByMitch Murray
B1You Are The One
Written-ByBaker Knight
B2The Two Of Us Together
Written-ByMike Settle
B3It's A Good Day
Written-ByKim Carnes
B4Someone Like You
Written-ByMike Settle
B5Anyone But You
Written-ByBaker Knight

Companies, etc.



Sugar Bear & Honey Bear are trademarks of General Foods Corp.

Made in the U.S.A. (label)

The runouts are etched. The "ARC" etchings are very faint.

Barcode and Other Identifiers

  • Matrix / Runout (Side A Label): BTS2009A
  • Matrix / Runout (Side A, Runout Groove): BTS 2009 A ARC 10-22-71
  • Matrix / Runout (Side B Label): BTS2009B
  • Matrix / Runout (Side B, Runout Groove): BTS 2009 B ARC 10-21-71
  • Rights Society: BMI
  • Rights Society: ASCAP

Other Versions (3)

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Title (Format)LabelCat#CountryYear
New Submission
Presenting The Sugar Bears (LP, Album, Promo)Big Tree RecordsBTS 2009US1971
New Submission
Presenting The Sugar Bears (LP, Album)Big Tree RecordsBTS 2009US1971
Presenting The Sugar Bears (LP, Album)Big Tree RecordsBTS 2009US1971



  • KCStuffedAnimal's avatar
    Baker Knight told me that The Sugar Bears were Errol Sober and Kim Carnes. Kim's husband Dave Ellingson may also have been involved.
    • BadCatRecord's avatar
      Its kind of funny how people complain about how sophisticated marketing has become and how it's almost criminal that companies target kids at such an early age. Where have they been for the last fifty years. This stuff's been going on for ages - witness The Sugar Bears.  

      Released by the Ampex-associated Big Tree label, 1972's 'Presenting the Sugar Bears" was apparently envisioned as a way to increase sales of Post's Super Sugar Crisps cereal among pre-teens. Musically the set's probably best known for giving studio vocalist and songwriter Kim Carnes one of her first breaks. While in retrospect she's probably not all that thrilled with her participation, Carnes served as the voice for 'Honey Bear', while fellow songwriter and ex-First Edition member Mike Settle provided the voice of namesake 'Sugar Bear'. Produced by Jimmy Bowen, on the surface this would seem to be nothing short of an aural disaster, but the fact of the matter is that the album's surprisingly good. Boasting material from Carnes, Settle and Baker Knight (the guy who wrote Ricky Nelson's 'Lonely Town' and 'The Wonder of You' for Elvis Presley), songs such as 'Happiness Train', 'All of My Life' and 'Kinda Friendly Things' were full of uplifting lyrics, catchy melodies and surprisingly enthusiastic performances. Sure, its more 'product' than 'art', but I'd have to say it's easily one of the top-5 bubblegum albums. Personal favorites: Carnes' sweet 'Feather Balloon' and the single 'You Are the One' b/w 'Someone Like You' (Big Tree catalog number BT-122). Big Tree also tapped the LP for a second single:

      - 1972's 'Happiness Train' b/w 'Right On' (Big Tree catalog number BT-143)

      "Presenting the Sugar Bears" track listing:
      (side 1)
      1.) Happiness Train (Michael McGinnis) - 2:06
      2.) All of My Life (Kim Carnes) - 1:59
      3.) Right On (Baker Knight) - 2:36
      4.) Feather Balloon (Kim Carnes) - 2:28
      5.) Kinda Friendly Things (Mike Settle) - 2:32
      6.) Love You've Been A Long Time Coming (Mitch Murray) - 2:57

      (side 2)
      1.) You Are The One (Baker Knight) - 3:05
      2.) The Two of Us Together (Mike Settle) - 2:15
      3.) It's A Good Day (Kim Carnes) - 2:11
      4.) Someone Like You (Mike Settle) - 2:43
      5.) Anyone But You (Baker Knight) - 3:02

      There was also a non-LP follow-on single:

      - 1972's 'Some Kind Of a Summer' b/w 'Put Some Love Into It (Big Tree catalog number 151)

      Strange, I was still cartoon fodder age in 1972, but have absolutely no recollection of the cartoon, though I do remember the advertising campaign. Speaking of which, as part of an advertising campaign Post released a cardboard six track EP on select boxes of cereal.  

      For anyone curious, YouTube has a couple of Sugar Bear cartoon segments online. In hindsight it's funny to see how unsophisticated this stuff was:

      This has absolutely nothing to do with music, but in looking for an image of the Sugar Bears cereal EP, I stumbled across a website devoted to documenting cereal boxes. Truly amazing !!!


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