British house music label.
Started by DJs and club promoters Tim Jeffery and JC Reid in 1990, the philosophy of the label was that, as in life, variety is the spice. It quickly established itself as one of the leading UK house labels with classic tracks by Plez, Wildchild, Luke Slater, and Ramp.
Andy Mac was the label manager.
Success in the mid 1990s came with artists like Pizzaman and Slacker, more recently they have consolidated themselves as one of the most consistent UK house labels with releases from Soul Grabber, Annie, Laid, Hakan, and Tribalation.
Ex-sister label to other Brighton, UK based label, Skint. The label's parent company was acquired by BMG Rights Management in 2014.
